Kredenc bank, (Cupboard bank) member of the Matrac group (Mattress group)
Client: Slovenská sporiteľňa
Brief: To sell money saving in the bank to people who save cash at home
Solution: Slovakia got its fictitious and a bit ironic Kredenc bank. See for yourself how it worked in the samples. In one month we got 98 000 visitors to the website and the banner CTR recorded an amazing 22%.